The Basics Of Privacy Policies

by Barbara J. Feldman on February 18, 2008

One of the most important things about privacy policies on various websites is that the policies are written to inform the people using the website how that company or website is going to protect the users’ privacy. Many people are concerned about entering in their personal information on websites because they are afraid that their private information is going to be given to third parties or even worse that the website is not going to protect their payment information, including but not limited to credit card numbers, and that this information is going to get out and then the users’ can become victim’s of identity theft.

As a company it is important that you understand privacy policies as well so that you can create a great privacy policy that your customer’s are going to feel comfortable with. Basically when it comes to creating a privacy policy you are going to want to create a policy that encourages trust between your website and the people who visit your website. If they feel comfortable and confident in your privacy policy then they are going to be more likely to do business with your company. So as a company it is very important that you include certain things, otherwise known as basic things, in you privacy policy so that your customers will feel safe in using your website.

One of the most important things that you are going to want to include in your privacy policy is a section entitled “Notice”. In this section you are going to want to tell your customers what you plan on doing. Basically this section is going to tell your customers what kind of information you are going to collect, not to mention that this section is going to be basically giving your customers notice that you are going to be collecting information. You are basically telling your customers that certain private information is going to be collected if they are going to be using your website or joining your website. But not only do you need to tell your customers that you are collecting personal information but you also need to tell them what kind of personal information you are going to be collecting.

Another important thing that you are going to need to do is to tell your customers how you are going to be using the information that you collected. Sure you have already told your customers that you are going to be collecting information and you have also told them what kind of information you are going to be collecting you are going to also need to tell them what you plan on doing with that information. Basically you are going to need to tell your customers if you plan on giving that information out to third parties or if you plan on keeping all of their information confidential.

But not only are you going to need to tell them what you plan on doing with that information you are also going to need to give your customers a choice as to what information is collected and how that information is used. The reason for this is that many websites do allow information to be giving to third parties for advertising purposes, but not all customers want to receive numerous advertisements in their inbox. In fact a lot of people actually consider that to be spam. So as a responsible company if you are going to give out the information to other parties or even parties that are associated with your company, such as a parent or subsidiary company, you want to give your customers a choice as to how their information is going to be used.

Something that you need to keep in mind is that these things are the most basic things that you are going to need to include in your privacy policy. There are still numerous other things that you need to include to help instill trust in your customers.

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Cite This Page

Feldman, Barbara. "The Basics Of Privacy Policies." Surfnetkids. Feldman Publishing. 18 Feb. 2008. Web. 5 Dec. 2014. <http://www.surfnetkids.com/tech/1347/the-basics-of-privacy-policies/ >.