Today Facebook announced that they have tweaked the mysterious algorithm that controls what shows up on your News Feed. The basic gist of today’s update is that if you don’t see an update because you didn’t scroll down far enough, it’s possible for that update to resurface on your News Feed “even hours later” if that story is “still getting lots of likes and comments.”
In their announcement, Facebook shared a few statistics. The initial tests of this algorithm change “resulted in a 5% increase in the number of likes, comments and shares on the organic stories people saw from friends and an 8% increase in likes, comments and shares on the organic stories they saw from Pages. Previously, people read 57% of the stories in their News Feeds, on average. They did not scroll far enough to see the other 43%. When the unread stories were resurfaced, the fraction of stories read increased to 70%.”
So, have you noticed any changes in what shows up on your News Feed? I actually thought that this was already being done, as I frequently see older stories (that have gotten a lot of likes and comments) on my News Feed. How about you?