Crowdsourced Traffic Data Coming to Google Maps

by Barbara J. Feldman on August 20, 2013

waze_incidentAfter beating out Facebook and Apple for the purchase of Israeli mapping startup Waze, Google is now integrating the crowd-sourced Waze traffic updates into its mobile mapping apps.

Google Maps will continue to buy traffic data from third-party vendors, but now that data will be bolstered by real-time updates about accidents and obstacles provided by 50 million Wazers (Waze users).

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Feldman, Barbara. "Crowdsourced Traffic Data Coming to Google Maps." Surfnetkids. Feldman Publishing. 20 Aug. 2013. Web. 2 Oct. 2014. <http://www.surfnetkids.com/tech/2289/crowdsourced-traffic-data-coming-to-google-maps/ >.