by Barbara J. Feldman
July 21, 2010
Behavioral advertising is online advertising based on your history of online activity. For example, if you visit an online shoe vendor, as you travel around the Internet, you might notice ads from that vendor appearing on unrelated, third party sites. This “trick” is accomplished by small cookie files that are stored on your computer by [...]
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by Barbara J. Feldman
April 24, 2010
“Location, location, location,” is the saying normally quoted by real estate professionals or anyone referring to how important location is with regards to property or real estate. However, it turns out that location is much more important to many people than you’d think, especially in the digital age. Social mapping is one way in which [...]
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