In the late 1950’s, Arthur Granjean, a French inventor, created a drawing toy in his garage workshop he called L’Ecran Magique (The Magic Screen.) In 1959, he took his toy to the International Toy Fair in Nuremburg, Germany, where he sold it to the The Ohio Art Company. The Magic Screen was renamed the Etch-A-Sketch® , and in 1960 Ohio Art started advertising it on television. It was an immediate hit, and remains a classic still enjoyed by kids today.
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